Archive for the ‘Useful Tips’ Category


Useful and Free - Thanks Google!

Sunday, May 10th, 2009

Here’s what happens when I Google “Arrowsmith Websites Maleny”:

aw

Google provides a map and details about my business! That’s great, thanks Google!

When you do a location specific search on Google, often you’ll get a map and business details. This handy feature is even more useful when you are using a mobile phone to search for a business or service in an area you’re not familiar with.

Google your business and location and make sure your business is listed in this way. If not, you can add it using the Local Business Centre.

If your business is already listed, Google may have found your details on your website or a directory website and listed them for you. If so, you can correct the listing and add more information, even photos.

With Google becoming the main way people look for products and services, this is a simple and free thing you can do to help potential customers find your business.

Content for your Website - Where to Start?

Saturday, April 11th, 2009

content

So you’re putting together the content for your website, and you’re wondering where to start. If you’re a small business, you’ll want to keep it as simple and to the point as possible, to make your website easy for people to use.

There are website conventions that have become accepted to the point that people expect certain items to be there and in the right place.

You should always have a ‘Home’ button somewhere near the top left, and you can guarantee if you don’t that people will say ‘where is the home button’.

You should always have a ‘Contact’ button linking to a page with all your contact details, it’s one of the things people look for, and most people in business want to make it easy for potential customers to contact them!

Another standard feature to include is the ‘About’ page. This is your opportunity to share your history and qualifications with visitors to your website, allowing you to build rapport and become less anonymous.

What you put in between the Home, About and Contact pages is the stuff that makes you different; it’s the products and services you offer.

This formula will make it easier for people to use your website, and if you’re in business, that’s good news.

A Maleny Wedding? You’ll Be Spoilt for Choice!

Saturday, March 7th, 2009

maleny-weddingAnyone who has ever planned a wedding will know how much work goes into organising the whole thing to ensure a memorable and glitch-free day. So the first thing you need is an experienced wedding planner to help and provide advice. Weddings and Events of Maleny are complete Wedding Planners, and will assist you with all aspects of your preparations, co-ordinating and styling your event.

You’ll also need a ceremony and reception venue, a marriage celebrant, professional photographer and a wedding florist. Luckily, Maleny and the Sunshine Coast Hinterland has an abundance of professional services.

For a wedding venue, it’s hard to go past award winner Maleny Manor. If you prefer a traditional church ceremony, then the Little White Wedding Church provides vintage charm set in a beautiful rural setting with sweeping views.

Marriage celebrants are becoming more popular, and you’ll be spoilt for choice when it comes to choosing your marriage celebrant in Maleny. Ian Stevenson from Peachester Celebrations, Robyn Ramsay and Janelle Wellsteed are all professional marriage celebrants who would be more than happy to discuss your Maleny wedding plans. As an aside, If you’re getting married in Townsville, then you can’t go past Weddings in Townsville (Hi Mum).

You’ll want the photography handled by a top quality experienced professional, such as Penny Riddoch, to ensure your special day is captured in the best possible light, to be cherished for years to come.

When it comes to wedding flowers, there’s really only one choice, award winning florist Mondo Floral Designs.

With so many professional services on offer, it’s no wonder Maleny is such a popular place to get married.

Computing in the Cloud(s)

Saturday, January 31st, 2009

cloud

One of the recent developments that have come with faster broadband connections is an increasing prevalence of software that runs over the internet, rather than being installed on your computer.

Non Cloud - Most people have used Microsoft Word or other similar office software products. You create documents on your computer and save them on your computer.

Cloud - With Google Docs, the software is installed on Google’s computers, and the files are saved on Google’s computers. You log in using your browser (internet Explorer, Firefox or Safari) to create and edit documents.

Also known as ‘Software as a Service’, the term ‘cloud computing’ comes from schematic diagrams of computer networks, where the internet is drawn as a cloud.

Some advantages of cloud computing are:

  • Low cost - the software is generally free to use
  • No upgrades are required – the software always up to date
  • Automated backup – if your computer crashes, the files are accessible online
  • Collaboration – many users can work on the same document, no need to email back and forth.
  • Flexibility - You can work on the document from any location with Internet access, even your phone

Word processing is one example of cloud computing that you can start using immediately. But you can do almost all your computing in the cloud – email, accounting, customer relationship management, ecommerce, project management etc.

Your Work Can Be Your Play!

Sunday, January 18th, 2009

Ludo

What do you do when you have many jobs to complete in a short amount of time, but finite resources?

I like to use the game of Ludo as an analogy. In Ludo, you have 4 tokens which all have to get from start to finish. Part of the strategy of playing Ludo is deciding which token to move forward on a given turn, when there may be four choices. Which one gets the priority? They all have to get to the end as soon as possible!

You could move one token on successive rolls and get it to the end quicker, but that leaves the other three back at the start. Or you could move the pieces in turn, so it will take longer to get any to the end, but they’ll get there together.

The difference between the game and the real world is there are often more than four simultaneous jobs, and they will have different priorities. The one that gets the highest priority is often the one that will bring the most pleasure (usually money) or avoid the most pain (an irate customer, for example).

Obviously the strategy is to get all the jobs to the end, but the tactics can change during play. You may have determined the priority is getting ‘Job A’ to the end as quickly as possible, but then new information comes in from ‘Job B’, and it suddenly becomes top priority, which makes ‘Job C’ get put on hold even longer.

Work can be stressful. The Ludo analogy is a way to picture all the jobs currently in play objectively, which can help to determine priorities. And, hopefully, add a light-hearted element to your workload, because remember, it’s all a game anyway!

Sunshine Coast Website Design

Sunday, November 9th, 2008

Rocks on beach

Queensland’s Sunshine Coast is part of the rapidly growing South East Queensland metropolis, stretching along the coast from Coolangatta in the south to Noosa in the north. The area is renowned for its natural beauty and lifestyle options, which makes it a great place to live and work.

Looking for a website design business on the Sunshine Coast may seem overwhelming at first, due to the proliferation website designers available. Here’s a couple of tips to take into consideration:

  • Look at their website design portfolio, and contact the owners of those websites and ask if they are satisfied with the service and results they received.
  • Can you find those websites easily using Google?
  • Do the websites all look similar, or based on a similar template?

By just following these 3 tips, you can determine if you are likely to get good service and results, if your website will be search engine optimized, and whether your website will have a unique design.