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	<title>Arrowsmith Websites Sunshine Coast : Website Design Blog : Website Design Maleny : Everything You Need For An Effective Business Website &#187; generic</title>
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		<title>Targetting &#8216;The Long Tail&#8217; to Increase Sales</title>
		<link>http://www.arrowsmithwebsites.com/blog/2009/11/21/targetting-%e2%80%98the-long-tail%e2%80%99-to-increase-sales/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2009/11/21/targetting-%e2%80%98the-long-tail%e2%80%99-to-increase-sales/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 09:09:24 +0000</pubDate>
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				<category><![CDATA[Useful Tips]]></category>
		<category><![CDATA[Website Strategy]]></category>
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		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/?p=118</guid>
		<description><![CDATA[The term ‘long tail’ comes from the shape of a line chart that reflects the habits of groups of people when searching or buying.
Here’s an example &#8211; books people buy. The most popular books sell the most, and less popular books don’t sell as much, but there are many more less-popular books than popular books.
The [...]]]></description>
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