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	<title>Arrowsmith Websites Sunshine Coast : Website Design Blog : Website Design Maleny : Everything You Need For An Effective Business Website &#187; people</title>
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	<link>http://www.arrowsmithwebsites.com/blog</link>
	<description>Arrowsmith Websites : Website Design Sunshine Coast: Everything You Need For An Effective Business Website</description>
	<lastBuildDate>Fri, 03 Feb 2012 01:29:05 +0000</lastBuildDate>
	
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			<item>
		<title>The Future of the Internet</title>
		<link>http://www.arrowsmithwebsites.com/blog/2010/05/30/the-future-of-the-internet/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2010/05/30/the-future-of-the-internet/#comments</comments>
		<pubDate>Sat, 29 May 2010 22:33:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Trends]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[world]]></category>

		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/?p=246</guid>
		<description><![CDATA[The future of the internet
The internet was created in the late sixties, but didn’t really start to catch on until about 1995. Back then, it was never conceived that it would be used for many of the things that it’s being used for today.
Where is the internet heading? Many trends have already emerged.
People use the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Targetting &#8216;The Long Tail&#8217; to Increase Sales</title>
		<link>http://www.arrowsmithwebsites.com/blog/2009/11/21/targetting-%e2%80%98the-long-tail%e2%80%99-to-increase-sales/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2009/11/21/targetting-%e2%80%98the-long-tail%e2%80%99-to-increase-sales/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 09:09:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Useful Tips]]></category>
		<category><![CDATA[Website Strategy]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[generic]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[popular]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[searched]]></category>
		<category><![CDATA[searches]]></category>
		<category><![CDATA[selling]]></category>
		<category><![CDATA[specific]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/?p=118</guid>
		<description><![CDATA[The term ‘long tail’ comes from the shape of a line chart that reflects the habits of groups of people when searching or buying.
Here’s an example &#8211; books people buy. The most popular books sell the most, and less popular books don’t sell as much, but there are many more less-popular books than popular books.
The [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Websites for Tradies</title>
		<link>http://www.arrowsmithwebsites.com/blog/2009/10/18/websites-for-tradies/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2009/10/18/websites-for-tradies/#comments</comments>
		<pubDate>Sat, 17 Oct 2009 23:06:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Website Strategy]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[potential]]></category>
		<category><![CDATA[services]]></category>
		<category><![CDATA[tradies]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/?p=104</guid>
		<description><![CDATA[Not too long ago, self employed tradespeople and similar small businesses didn’t need a website. Things have changed. Now if your business doesn’t have a website, you’re probably missing out on potential customers and opportunities.
Take a plumber for example. Plumbers never used to need websites, people used the yellow pages or the classifieds in the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Local Search</title>
		<link>http://www.arrowsmithwebsites.com/blog/2009/10/18/local-search/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2009/10/18/local-search/#comments</comments>
		<pubDate>Sat, 17 Oct 2009 22:31:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Trends]]></category>
		<category><![CDATA[Useful Tips]]></category>
		<category><![CDATA[Website Strategy]]></category>
		<category><![CDATA[locality]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[results]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[services]]></category>

		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/?p=98</guid>
		<description><![CDATA[It can be challenging to get to the top of the search results for generic terms, such as ‘website design’. However, by combining keywords with a locality, you are suddenly targeting a niche and only competing with businesses in the same locality, and therefore have a much greater chance of ranking highly in the search [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Business vs The Internet, Part 1</title>
		<link>http://www.arrowsmithwebsites.com/blog/2009/09/05/business-vs-the-internet-part-1/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2009/09/05/business-vs-the-internet-part-1/#comments</comments>
		<pubDate>Sat, 05 Sep 2009 03:41:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Website Strategy]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[products]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[write]]></category>

		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/?p=92</guid>
		<description><![CDATA[In business today, the internet must be a part of your strategy. Where do you start?
First, get your website in order. Your website is the cornerstone of your internet strategy, it’s the place that you want people to go to, and it should be designed to make it easy for people to find, and easy [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Content for your Website &#8211; Where to Start?</title>
		<link>http://www.arrowsmithwebsites.com/blog/2009/04/11/content-for-your-website-where-to-start/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2009/04/11/content-for-your-website-where-to-start/#comments</comments>
		<pubDate>Sat, 11 Apr 2009 10:08:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Technical Made Simple]]></category>
		<category><![CDATA[Useful Tips]]></category>
		<category><![CDATA[Website Strategy]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[contact]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/?p=59</guid>
		<description><![CDATA[
So you’re putting together the content for your website, and you’re wondering where to start. If you’re a small business, you’ll want to keep it as simple and to the point as possible, to make your website easy for people to use.
There are website conventions that have become accepted to the point that people expect [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Annoying Things on Websites</title>
		<link>http://www.arrowsmithwebsites.com/blog/2008/09/20/annoying-things-on-websites/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2008/09/20/annoying-things-on-websites/#comments</comments>
		<pubDate>Fri, 19 Sep 2008 23:21:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Useful Tips]]></category>
		<category><![CDATA[annoyances]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/?p=16</guid>
		<description><![CDATA[
Some things that people find annoying on websites:

Music starts to play straight away. Can be embarrassing in an office situation, or if you’re listening to something else. Use a ‘play sound’ button.
Anything flashing. Usually indicates the ads are more important than the content.
Can’t find the ‘home’ button. People like going home.
Welcome page that says ‘click [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Radical, cutting edge designs: Not on your business website</title>
		<link>http://www.arrowsmithwebsites.com/blog/2008/08/09/radical-cutting-edge-designs-not-on-your-business-website/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2008/08/09/radical-cutting-edge-designs-not-on-your-business-website/#comments</comments>
		<pubDate>Sat, 09 Aug 2008 08:13:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Website Strategy]]></category>
		<category><![CDATA[conventions]]></category>
		<category><![CDATA[horizontal]]></category>
		<category><![CDATA[navigation]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[users]]></category>
		<category><![CDATA[vertical]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/?p=13</guid>
		<description><![CDATA[
People have learned where to look for certain things through their previous experiences of using websites. Over time, conventions have developed as to where people expect elements to appear on a website.
Most businesses should avoid breaking these conventions, or risk confusing the users of their website.
Some standard conventions include:

Logo top left, linked to the  [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Get Found More: The Brochure Website Solution for Small Business</title>
		<link>http://www.arrowsmithwebsites.com/blog/2008/04/20/get-found-more-the-brochure-website-solution-for-small-business/</link>
		<comments>http://www.arrowsmithwebsites.com/blog/2008/04/20/get-found-more-the-brochure-website-solution-for-small-business/#comments</comments>
		<pubDate>Sun, 20 Apr 2008 06:14:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Website Strategy]]></category>
		<category><![CDATA[brochure]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[contact]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[goods]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[local]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[operating]]></category>
		<category><![CDATA[people]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[services]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.arrowsmithwebsites.com/blog/2008/04/20/get-found-more-the-brochure-website-solution-for-small-business/</guid>
		<description><![CDATA[
Ten years ago, most people would look for goods and services in the Yellow Pages or newspaper classifieds. Today, people ‘Google’ the business they are seeking. A business with a professionally built website is more likely to be found near the top of the results for a relevant search.
The types of business that don’t need [...]]]></description>
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